Melissa McCaig

Account Manager

With 20+ years’ experience as a marketer, communicator and media advisor, Mel has a diverse skill set rooted in a love of creativity and strategy.

As a long-term team member at communikate et al, Mel is proud to have generated outstanding results for clients in the arts, allied health, not-for-profit, aged-care, education, professional services and technology sectors. A strategic thinker with a passion for the written word, Mel thrives on serving business objectives by bringing stories to life.

Mel is particularly passionate about supporting the strategic goals of organisations that impact people’s lives. She relishes opportunities to develop communications strategies that amplify messages of advocacy, social justice, sustainability, and inclusion.

Mel is renowned for building trusted relationships with clients through quickly developing a deep understanding of their sector and their business goals. Mel has recently provided communications and content support to:

  • Emerging Minds – National Workforce Centre for Child Mental Health
  • Bloom Research Program (for Women’s and Children’s Hospital Foundation)
  • Connecting Foster and Kinship Carers SA
  • King’s Baptist Grammar School
  • St Mary’s College
  • Service FM
  • Local Government Association (LGA)
  • Jobfit
  • McCabe AgCo
  • Jetty Road, Glenelg
  • Cooper Energy
  • Verve Group
  • Epic Energy
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What our clients have to say

The South Australian Museum worked with communikate on a SA Tourism Award submission. The submission is a huge task with many moving parts and communikate helped bring it all together seamlessly. Always a pleasure working with CK!

Ashleigh Glynn
Communications Lead, SA Museum

We have loved working with the communikate et al team for our school campaign. Their professionalism, creativity, and strategic approach make the process both effective and enjoyable. The team is not only great to work with but also delivers outstanding results, providing a strong return on investment. Their expertise has been invaluable in helping us achieve our enrolment and marketing goals. Highly recommend!

Sarah Thornton
Marketing & Communications Manager, King's Baptist Grammar School

The communikate et al team played a crucial role in bringing the vision of the SA Philanthropy Network to life, thanks to their strategic marketing expertise and creative solutions. Their support delivered significant attention across South Australian media and fostered meaningful community connections.

I am incredibly grateful for their own dedication to giving back and supporting causes in our community. I would highly recommend communikate to anyone looking to make a meaningful impact with their organisation - because they get people and purpose!

Kay Burton
CEO, SA Philanthropy Network

It has been a pleasure working with you and team. Our brand refresh has been so professionally delivered and truly reflective of the brief provided when we first met. The team and I have enjoyed the journey, partnering and collaborating with you to position Nova Systems for success in our first re-brand in more than two decades.

Jessica Thomas
Director Corporate Affairs, Nova Systems

“Working with communikate has been a game-changer for us. They consistently deliver high-quality, creative content that resonates with the various audiences across our different hotel brands. Their strategic approach and brand knowledge have made a remarkable impact. I highly recommend communikate for anyone looking to elevate their content.”

Sally Lord
Senior Marketing Manager, Pro-invest Group

The team at communikate et al have been amazing to work with. From developing our content strategy through to the ongoing management of our social media presence, design and marketing, they have become immersed in our business quickly and strike the perfect balance between strategic thinking and creative execution. We have experienced a noticeable uplift in our brand positioning which is supporting our business growth.

James Pollock
Managing Director, ServiceFM

communikate et al understood our uniquely commercial and political landscape from the start to quickly become a valued member of our team. They’ve supported our major events and activations with great results that preserve our place as South Australia’s premier retail destination and navigated and mitigated risk when needed. Put simply, they’re responsive, supportive and just as invested in Rundle Mall’s success as we are.

Andrew White
Executive Manager, Adelaide Economic Development Agency

communikate et al have provided a very clear marketing framework for Dockside Port Vincent, confidently and masterfully clarifying the vision and character of development. The developed Brand Story crafted by the team for the project inspires every stage of the development. The skill sets of the individual team members is legendary and the seamless working connectivity between the team functions provided a great business experience. I'm very happy to recommend the abilities and the work of communikate.

Peter Villis
Development Director, Dockside Port Vincent SA

I’m a pretty annoying client. I change my mind. I go down tangents... you know, the whole founder thing!

communikate et al have been really good for us. Yes they know their stuff; yes they do good work; yes they design great brands… BUT - and this is a big BUT - they are not too precious about it.

They went to great lengths to genuinely understand our company and worked hand in hand with us to create the best possible outcome. That’s nice in today’s market. I would absolutely recommend them for branding and websites.

Tom Carlton
CEO, Bailey Abbott

The team at communikate et al were fantastic to work with. The marketing audit provided key insights into our business and a valuable roadmap for transforming our marketing strategy.

Paul Brace
Chief Executive Officer, Inter Intra