Marketing is the art of connecting your product or service with your market in a way that is true to your brand and will have a positive impact.
Our strategic and creative approach will ensure you reach the right people, in the right places and generate the right response.
Many organisations can diagnose a problem, but knowing how to tackle it is another issue.
Our Marketing Communications Health Check assesses your current marketing activities to ensure your marketing communications are working overtime.
Working closely with you to understand your organisational values and your business goals, we’ll review your marketing collaterals, give feedback on your public relations initiatives, help to hone your key messages and suggest new digital opportunities. You’ll get a fresh, unbiased perspective, identifying what’s effective, what’s not and receive recommendations for the best way forward.
Understanding your consumers – their habits, attitudes and motivations – gives you the insights to underpin your marketing initiatives, ensuring you’re being understood.
Our market research services include focus groups and surveys (face-to-face, phone, electronic and hard copy) and are delivered with strategic analysis and practical recommendations so you can put them to use immediately.
A marketing communications strategy is the roadmap that plots the way to successfully connecting with your market, guiding you from where you are now to where you want to be in the future.
We bring a strategic and considered approach, starting with a fact-finding session involving your management team to gain a clear understanding of the current state of play, the challenges and the opportunities.
The strategy offers a program of marketing communications activities to grow your organisation’s reputation inside (staff) and out (clients and customers).
Your brand is the image and personality that your organisation projects to the world. It evokes reactions, feelings and expectations from your clients and customers. To be a successful and thriving business, building, nurturing and protecting a powerful brand is vital.
We can build your brand identity from the outset and launch it to market, or revitalise your existing brand.
Investing in good design for your organisation will return in spades. Either with our in-house graphic designer or one of our hand-picked design partners, we deliver everything from strategic direction to developing creative materials for print, online and electronic.
We ensure the outcome is creative, dynamic and consistent and represents your organisation in the right light.
Design services include corporate identity development, project branding, brand style guides and strategies, newsletters, direct mail packages, annual reports, brochures, corporate profiles, advertisements, websites and more.
Today’s media and marketing landscape is largely visually driven. Consumers expect to engage with your organisation at the touch of a finger, and film is a powerful medium for telling your story.
From corporate profile videos and training packages to video blogs and social media content, we can help you create films that hit the mark. Script writing, story boarding, talent sourcing, location scouting, styling, shoot coordination and editing – we’ll look after it all in partnership with our trusted, and very talented, film and TV specialists.