The Challenge Altitude Advisory is a business advisory and accounting firm with over 30 years’ experience helping business owners across Australia achieve their broader life goals through advice, support and vision. In an increasingly digital world, the Altitude Advisory website was no longer meeting the needs of the business or its target audiences. In particular,…View story
The visual impact of the creative was exactly what the Local Government Association was looking for to engage audiences and drive an increase in nominations from traditionally underrepresented groups on council.
As a result of the advertising we saw a particularly strong increase in candidates identifying as Aboriginal or Torres Strait Islander and many more candidates from culturally diverse backgrounds.