Uniting Country South Australia
How we captured the essence of an organisation in a unique and unexpected way.
How we captured the essence of an organisation in a unique and unexpected way.
Uniting Country SA (UCSA) works hard to provide valuable support to vulnerable people and families throughout regional, rural and remote South Australia who are often in very difficult situations.
The Annual Report is an important document for UCSA, presenting not only their annual results to key stakeholders and the community, but also showcasing the meaningful impact of their work over the year. We have enjoyed working with UCSA for the last 2 years on this important project.
With many successes throughout the year, both large and small, we saw an amazing opportunity to shine a spotlight on these in their 2021 – 2022 Annual Report communications.
All of these achievements have an important impact not only on the regional communities they serve, but also on their staff who work collaboratively to deliver the best possible outcomes. It was important to UCSA for these to be recognised and celebrated.
The focus and theme of the 2019-2020 Annual Report reflected UCSAs support to the community through the difficult times of COVID, drought and bushfires, helping them rise to the challenge.
It was important to UCSA for them to be recognised as experts in country services and for the annual report to reflect this position.
2021 – 2022 Report
We created and delivered the theme of ‘celebrating everyday success, big and small’.
To achieve this we:
2020 – 2021 Report
Capturing the theme of ‘Rising to the Challenge’, we ensured the 2019/2020 annual report was known for more than just the ‘COVID-19 edition’.
To achieve this we:
We delivered two unique, bright and optimistic report designs reflecting the strong collaboration of staff and showcasing the successes they have each and every day in their communities.
They impressed the board and wider stakeholders referencing the approach and concept as “positive, collaborative and celebratory”.
Working within the parameters of the UCSA brand, we were able to publicly recognise the hard work of their staff and inject a warmth and humility through extensive illustration, imagery and apply two different yet contemporary and uplifting designs to showcase the stories and impact of Uniting Country SA’s work in their regions.
As part of the design process, in 2022 we considered how it would be applied in a digital context, creating a short video animation for their social channels to provide an engaging snapshot of the key achievements of the year, further reinforcing Uniting Country SA as experts in delivering services to those in need in the regions.
The communikate team really took the time to understand our business. They very quickly came up to speed on our products and the nuances of our very technical and specialised industry. They’ve written accurate and engaging content to be used in industry publications, our electronic newsletter, and on LinkedIn, which has performed really well.
I have worked with communikate et al for many years in a number of roles. They form an integral part of our team at Walara, having taken the time to understand our community and the two businesses that merged to develop a brand name and identity that reflects our shared values and vision for future growth in the lower mid-north region. communikate has created an extensive range of content and communication assets to establish us as a leading provider of aged care services in the region. We’ve received nothing short of positive feedback from our residents, their families and our staff.
It has been great working with the team at communikate et al, they use a different thought process and approach that brings all stakeholders on the journey and gets you thinking about the bigger picture.
As a membership body we need to make sure we are serving the interests of our membership and the wider community that we support. We now have a positioning for Master Builders SA that is reflective and representative of our entire membership base and an updated logo and collateral that is cohesive. l would highly recommend communikate et al to any business considering a brand refresh.
communikate et al’s design work is visually impactful, and they partnered with us to help bring our vision to life. Our tagline ‘flourish’, is an excellent reflection of our core values, beautiful botanic campus and our genuine aspirations for every young person in our care.
communikate’e professionalism, relatability and ability to give life to our vision is commendable.
The South Australian Museum worked with communikate on a SA Tourism Award submission. The submission is a huge task with many moving parts and communikate helped bring it all together seamlessly. Always a pleasure working with CK!
We came to communikate et al with a specific need to update our brand. We needed to refine our brand’s visual touchpoints to make sure we were resonating with our customers and engaging a wider audience. This was the first step of our broader branding and business strategy to execute with communikate et al.
There was an instant clarity and understanding of where we needed to go; both from a creative perspective, but also tangible outcomes for the business and our customers. The delivery of our updated branding was considered and beautifully executed. We couldn't be happier with our next chapter.
The depth of talent in their team makes them truly a full-service agency ready to jump on any project that you can dream up... Not to mention the good vibes and great attitude.
I had the pleasure of collaborating with the exceptional team at communikate et al on our inaugural old scholar publication, and I cannot speak highly enough of their professionalism and expertise. They demonstrated a profound understanding of our vision and brand, and their dedication to excellence was evident in every aspect of their work.
Their attention to detail and commitment to thorough research ensured that the final product not only met but exceeded our expectations. We have enjoyed an overwhelmingly positive response to our publication and look forward to working with the team again. Their genuine care for their clients makes communikate et al a truly standout agency.
The communikate et al team played a crucial role in bringing the vision of the SA Philanthropy Network to life, thanks to their strategic marketing expertise and creative solutions. Their support delivered significant attention across South Australian media and fostered meaningful community connections.
I am incredibly grateful for their own dedication to giving back and supporting causes in our community. I would highly recommend communikate to anyone looking to make a meaningful impact with their organisation - because they get people and purpose!
The visual impact of the creative was exactly what the Local Government Association was looking for to engage audiences and drive an increase in nominations from traditionally underrepresented groups on council.
As a result of the advertising we saw a particularly strong increase in candidates identifying as Aboriginal or Torres Strait Islander and many more candidates from culturally diverse backgrounds.
communikate et al have provided a very clear marketing framework for Dockside Port Vincent, confidently and masterfully clarifying the vision and character of development. The developed Brand Story crafted by the team for the project inspires every stage of the development. The skill sets of the individual team members is legendary and the seamless working connectivity between the team functions provided a great business experience. I'm very happy to recommend the abilities and the work of communikate.
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Norwood SA 5067
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Telephone +61 8 8331 1444hello@communikate.net.au
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